Implementation of Appropriate Marketing and Sales Strategies in Improving Company Performance and Profits

Every company has a goal of getting specific profit or as much possible and maintaining even trying to increase it for the long term. This can be realized if sale carried out planned. Thus does not mean that goods services sold will always generate profits, so above factors must receive full attention company. Superior competence in understanding customers and, therefore, opportunity provide satisfaction ability recognize competitors' movements. Companies manage control market this arena are called market-driven firms balance these two orientations well produce better marketing performance than companies with other directions. Coordination between company's functions an effort, example, share information about competitors all tasks face growing competition from time time.